A Raleigh Web Design Company

Call Us in Raleigh, NC — (919) 438-2180 / info@addicottweb.com

Clear Instructions Will Improve Your Form’s Usability

Posted on April 16, 2015

From a web designer’s perspective, creating a better and more usable form usually means coming up with a nice, clean design. That’s definitely true, but it’s not 100% accurate, because how usable your form is also depends on how well you’ve written the instructions contained within it.

How Text Links are Styled is Important

Posted on April 16, 2015

As a designer, I have to stop and ask myself, why bother styling text links? It’s done so that it is plainly obvious what is a link and what isn’t. That way, the user doesn’t have to spend any additional time than is necessary trying to get to where they want to go on your Continue Reading »

10 Tips for Improving Your Titles and Sub-Headers

Posted on April 16, 2015

As web content writers, we work hard on what we write and hope that people read every word of it. Unfortunately, it doesn’t happen that way. Most people tend to scan content on a website rather than read it, which is why it’s so important to use effective titles and sub-headers on your website.

Your Website’s Call-to-Action is Its Central Purpose

Posted on April 16, 2015

Say a new visitor to your website finds you through a search engine. They’re impressed with your content, which was written to get their attention. They like your professional design, which establishes that you’re a trustworthy brand. So then what? Give them a call-to-action and tell them what they should do, that’s what!

9 Ways to Make Your Links More Effective

Posted on April 16, 2015

Links are one of the most fundamental building blocks of successful content on your website, yet many people create them – knowingly or unknowingly – in ways that decrease their effectiveness. Here are some tips that you can use when writing links within your content that can help improve their overall usability.

Lower Literacy Users and Your Website’s Usability

Posted on April 16, 2015

We all know that different types of people use and read websites differently. Most of the time when you think of who the target audience is, the answers are in broad demographic categories: gender, age, people who have an interest in this particular topic, etc. Add to that category higher vs. lower literacy users.

Simple Steps to Bolster SEO on Your Website

Posted on April 16, 2015

Although web designers don’t have to specialize in knowing all things SEO, it certainly can’t hurt if they know at least the basics. There are a lot of simple things that can be done when building a website for a client that will help increase the likelihood of the website having good search engine results.

4 Reasons to Avoid Using ‘Click Here’ in Link Text

Posted on April 16, 2015

Usability is always a concern of web designers, but when it comes to web content writers, that’s not always the case. There’s no better example of this than the continued use of “click here” in link text. Here are 4 reasons why you should avoid using “click here” when writing the links in your content.

Hansel and Gretel Would be Great Web Designers

Posted on April 16, 2015

In the Brothers Grimm fairytale, Hansel and Gretel get lost in the woods, yet are able to find their way home because they left a trail of breadcrumbs on the path.  Web designers use breadcrumbs for the same reasons – in fact, the fairy tale is where the term came from.

Our Web Design Process

We use a step-by-step process in order to effectively manage the creation of a new website from start to finish.

Learn More

Website Features

Our websites are packed with tons of rich features – see what's included in our Primary and Enhanced packages.

Learn More

Customer Service

We take pride in the customer service that we provide to clients throughout the course of our professional relationship.

Learn More