Color is an important element web designers need to think about when creating the look of a website. Different colors have different meanings – cultural, instinctual, universal, and more – and can stimulate different people in different ways.
When I build a WordPress website for a client, I have to remember that while I’m fully comfortable managing, editing, and adding content or enhancements, they aren’t necesssarily. So I make a few slight changes on the administrative side while building their website, which (hopefully) improves their overall user experience.