A Raleigh Web Design Company Since 2012

Call Us in Raleigh, NC — (919) 438-2180 / hello@addicottweb.com

What to Ask When Designing for a Target Audience

When people first come to me to design a website for them, one of the first things I ask them is who their target audience is. Knowing who a website’s visitors are (or will be) is crucial for designers to know, because it helps us make all of the design decisions that will ultimately comprise Continue Reading »

Why I Want to Build Your Website in WordPress

I’ve used WordPress on four different websites that I’ve built this year, including this one. And the more I talk to people about WordPress, the more versed I am in why they should be using it on their website.

Simple Steps to Bolster SEO on Your Website

Although web designers don’t have to specialize in knowing all things SEO, it certainly can’t hurt if they know at least the basics. There are a lot of simple things that can be done when building a website for a client that will help increase the likelihood of the website having good search engine results.

Placing Sidebars: Do You Lean to the Right or the Left?

To most people, where the sidebar navigation is on a website seem like something pretty insignificant. Chances are if you’re an average website user, it’s not something you give much thought to. But in the web design world, it’s something of greater interest, and it brings up some larger ideas about how people look at Continue Reading »

4 Reasons to Avoid Using ‘Click Here’ in Link Text

Usability is always a concern of web designers, but when it comes to web content writers, that’s not always the case. There’s no better example of this than the continued use of “click here” in link text. Here are 4 reasons why you should avoid using “click here” when writing the links in your content.

Avoid Duplicate Content on WordPress Websites

WordPress is a great tool to build a website in, but when it comes to search engine optimization, there are a few areas where it needs some improvement. The issue of duplicate content is one of them, so I’d like to talk about what duplicate content is before presenting 5 easy ways to fix that Continue Reading »