New visitors to the website of a small business look for one thing in particular when they’re looking at the website for the first timet. This thing is so important, in fact, that if it’s not there, all hopes for getting them to participate in some transaction of information with you can be thrown out Continue Reading »
When I work on a WordPress website for a client, I install any WordPress plugins that I think are necessary for them to use. And after working on a lot of WordPress projects, I’ve basically developed a “package” of plugins that I have experience with and will regularly recommend that my clients use.
WordPress is one of the most popular content management systems in use today, for many of the reasons that I’ve previously discussed on this blog. Over 50% of websites that run on content management systems run on WordPress (around 15% of websites total), so it’s widespread adoption and use is unquestioned. With such huge numbers, Continue Reading »
Back in July I wrote about how WordPress widgets can be good for both designers and clients, and how since I’ve discovered the benefits of using widgets I haven’t looked back. I’ll be the first to admit that this information is all well and good, but it doesn’t necessarily offer any practical advice about how Continue Reading »
WordPress was originally intended, and is still widely used as, a blog tool, so it’s no surprise to me when clients who I’ve built WordPress websites for ask me about blogging on their new website. I always reply that I think it’s a great idea to do so, and that incorporating a blog can have Continue Reading »
Links are one of the most fundamental building blocks of successful content on your website, yet many people create them – knowingly or unknowingly – in ways that decrease their effectiveness. Here are some tips that you can use when writing links within your content that can help improve their overall usability.
We all know that different types of people use and read websites differently. Most of the time when you think of who the target audience is, the answers are in broad demographic categories: gender, age, people who have an interest in this particular topic, etc. Add to that category higher vs. lower literacy users.
Dark websites seem to be growing in popularity lately. If done properly, they can convey a sense of elegance, sophistication, sleekness, and/or professionalism. But in order to create a great dark website, web designers need to pay attention to some special usability concerns that come with the unique territory.
Launching a website can be a very exciting, yet frantic, time for both my clients and myself. With the end of the project in sight, it’s easy to forget to do some of the basic things that can greatly affect the initial success of the new website. Here is my list of what I do Continue Reading »
No page on your website is more important than your homepage, which is why it needs to make a strong first impression on your visitors. To make sure that happens, you need keep in mind some of the unique usability concerns when it comes to writing content for your website’s homepage.